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Research 2017-07-21T16:09:18+00:00

Research

100% through the shopper lens

Placing shoppers at the heart of tactical and strategic planning

With less than two seconds to Stop-Engage-Convert, shoppers make a purchase decision within a heartbeat of encountering your brand in store. That moment is shaped by experiences, beliefs and biases created over a lifetime, from the cradle to grave.

At Bridgethorne, we discover what makes shoppers tick, pick, click and buy your brands, in your category.  We watch, listen and analyse the behaviours and attitudes of thousands of shoppers and consumers every week using the complete range of current research tools.

We dig deeper to reveal the science behind shopper behaviour, what drives purchase decisions and how to nudge those decisions in your favour.

What we do…

Real Time In-Store

Real Time Online

Real Scale En-Masse Quantitative

Real Life Engaging Qualitative

News & Insight

Aim for a balanced approach to research

Ruth Clement, Head of Research at Bridgethorne Over the last few years, eye tracking has become something of an in-vogue research tool for leading players in the FMCG sector looking to learn more about their shoppers [...]

Our clients are always coming back for more

Discover what we could do for you

Please get in touch if you’d like to learn what makes your shoppers, consumers and brands tick.

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