We use insight to prioritise shopper activation activities that will achieve your shopper strategic goals. We make sure they link to and support your consumer, shopper, channel and customer plans and strategies. You’ll get:
- Activation plans that are clearly linked to strategic goals for your target shopper
- A process that identifies and prioritises the right messages, delivered at the right time throughout the shopper journey
- Clear objectives and evaluation methods for all the activity.
The Bridgethorne team can then help you deliver your organisation’s shopper marketing activation. We’ll make sure plans are executed in a timely and effective way.
Because we know retailer shopper media, we can align your shopper marketing plans with retailer expectations, delivering the best possible return for your brand and the category.