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Our philosophy is that clients should be able to learn something one day, then put it into practice the next day. We don't run 3-day 'programmes of self-discovery', instead, we offer a wide range of commercial workshops - based on real-life scenarios - which enable you to get a fast return on your investment.
Our interactive one day workshops are run using proven techniques by experienced coaches. Your team will take away a practical toolbox of easy to use, tried and tested techniques from each workshop which can be applied immediately.
We offer a full suite of workshops across several business critical areas. Our most popular workshops include:
- Introduction to Category Management
- Developing and applying insights
- Understanding and engaging the shopper
- Managing cost price increases (and decreases)
- Developing category propositions
Our full suite of workshops include:
CATEGORY MANAGEMENT
- Introduction to Category Management
- Adopting a Category Management Approach to Business
- Developing Category Visions
- Developing Winning Category Propositions
- Bringing Point of Purchase to Life
- Ranging for Growth
- Introduction to Space Planning
- Running Instore Trials
SALES
- Building Winning Selling Relationships
- World Class Selling Presentations
- Building Joint Business Plans with the Trade
- Creating Mutually Beneficial Trade Investment Plans
- Managing Your Business for Growth
- Managing price inflation and deflation
SHOPPER MARKETING
- Understanding and engaging the shopper
- Developing Channel Strategies
- Engaging the Retail Trade
- Developing winning shopper campaigns
- Building winning supplier relationships
CONSUMER MARKETING
- Insight Generation
- Turning Insight to Action
- Research Techniques
- Strategic & Operational Brand Planning
- Differentiated Brand Positioning
- Product Development
- Market & Consumer Segmentation
- Optimising Brand Communication
If you are interested in learning more about our capability workshops please contact us here >>>
If you have recently viewed our advert in The Grocer and are interested in hearing from us about any of our services please follow this link >>>
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